Personalised Christmas Car...

Personalised Christmas Cards
Like it or not, Christmas is just around the corner, 61 days to be exact.  The Christmas music is already playing in the shops (Slade has embedded itself into my brain – even at this early stage), the shopping centres and supermarkets bustling with trade – shopping trollies bursting with all the things for the Christmas excess. One thing people always seem to leave until the last minute...

The Folds...

The Folds
Over the years, I have seen on a number of occasions, people tell us the name of a fold for their leaflet, only for us to understand it as something else.  This is nobodys fault, as, if we are told by somebody (usually the boss) that this is the name for something, we take it as correct. The print industry however, has a set of names for folded leaflets and that is what we are going to list here. ...

Mischievous Dave...

Mischievous Dave
Today we had our photo taken for the Real Radio website.  All week, the staff upstairs have been answering questions on Pete Egerton’s Mid Morning show, in the Take Five Competition on Real Radio.  At the moment, ABWellan are top of the leaderborad with 15 points and with only 2 teams left to play this month, are in with a good shout of winning the October competition. So, they need a photo...

Working Out The Weight...

Working Out The Weight
A common question here in the Estimating department, is how much a leaflet or brochure would weigh.  This information is useful to you if you are working out postal or delivery costs. So, here we are, a quick guide to “Working Out The Weight” The Formula – (Dimension X / 1000) x (Dimension Y / 1000) x grammage x leaves Example – A4 Leaflet on 150gsm Dimension X = 210mm (210...

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